Search Engine Optimization Free Help Resources
These simple tips will help you on your way to getting your site
listed well in the search engines. 1) The Title Tag
Setting a Unique Title Tag for every page of your website is the
most important thing you can do. The title tag is a Meta Tag that
appears as the link when people search for keywords on the search
engines. It does not appear on your page but it does appear at the
very top of the browser window. It is also overlooked on a regular
basis. So check your title tag and make sure your keywords are in
there! 2) Content
Having good, unique content that contains your keywords is the
next most important feature your site should have. You should make
sure your site has multiple pages that each discuss different
aspects of your business thus allowing you to focus on different
keywords for each of your pages. you may have heard the expression
'Content is King' and it really is, have lots of good content that
the search engines can crawl. Make sure not to put all that good
content into a flash site or an image, or it will become useless
since search engines can not read text that is within images or
flash files. 3) Links and Anchor Text
Getting other sites to link to yours, is another important aspect
search engine optimization. This can including submitting to lots of
smaller search engines and directories, submitting articles to
social networking sites or posting comments on other peoples blogs,
there are many ways to increase your link count. If you think
creatively and you will find many ways you can build your links.
When building these links, think about the text that you use for
the link. Simply having some link the words 'click here' to buy some
great widgets, have the link read something more like 'Buy Great
Widgets'. The text in the link helps improve your results for those
keywords in the search engines. There are many other things you
can do to help increase your sites exposure including keyword
research, alt tags, comment tags etc... but if you work on the above
three tips, you are well on your way to a good search engine
listing. |
